Search Search About the shop Help   Join us Join

Honesty Cosmetics Policy Statement


Animal Aid's own-brand toiletries are made by Honesty Cosmetics. Honesty is subject to a strict non-animal testing policy, with a 1976 Fixed Cut-off Date (FCOD), so ingredients have not been tested since that date. Honesty's policy statement is as follows:

10 Important Principles

Honesty products have been formulated with a number of principles in mind:

  • Honesty rejects animal testing as unnecessary and unacceptable. No finished product is tested on animals. We use ingredients whose safety is well established and we test finished products on human volunteers.
  • Written details are obtained of the history of every ingredient used. We use no ingredient that has been originally tested on animals since 1976. (Long established ingredients are rarely tested or re-tested on animals, especially for cosmetic purposes).
  • All products are suitable for vegetarians and vegans, containing no animal derived ingredients whatsoever.
  • Products are made from quality raw materials. Plant oils and extracts are fully utilised and only natural plant colourings are included. We use no mineral oils or petrochemical based detergents.
  • Ingredients are selected with great care, avoiding those which commonly cause allergies or other problems for sensitive skins.
  • All products are biodegradable and contain nothing that is harmful to the environment.
  • We try our best to ensure the source or raw materials does not exploit or adversely affect the environment or its people.
  • Products are marketed without unrealistic claims of emotional or physical benefit.
  • All bottles are recyclable. Our 200ml bottles and 1000ml bottles are made from HDPE.
  • We manufacture the entire Honesty range. This ensures that the above policies are upheld.

1976 Fixed Cut-Off Date

The issue of animal testing is complicated by the fact that virtually all substances have at some stage been tested. Honesty operates a Fixed Cut-Off date policy of 1976, i.e. we use no new innovative ingredients developed after 1976.

This was the beginning of the regulation of cosmetics ingredients in the European Union, since when new innovative ingredients have been required by law to be tested on animals.

There are no laws that require finished products to be tested on animals. Tests relating to new innovative ingredients account for over 80% of animals used for testing in any given year.

There are currently no alternatives to animal testing acceptable to regulatory authorities. In order not to perpetuate animal testing, Honesty has decided to make this ethical stance. Although we realise the fixed Cut-Off date is not 100% perfect, we feel no other policy achieves so much.

Cosmetics Industry Coalition for Animal Welfare

Honesty was a joint founder member of CICAW (The Cosmetics Industry Coalition for Animal Welfare), which was launched by four cosmetics companies to highlight misleading labeling claims concerning animal testing, and campaign for a real cessation of animal testing. Although CICAW is no longer in existance, Honesty Cosmetics continues to maintain its principles. In addition, many of CICAW's aims have been incorporated into the Humane Cosmetics Standard and the products endorsement policy used by Naturewatch.

Privacy policy : Help : Home : Top ^

Animal Aid, The Old Chapel, Bradford Street, Tonbridge, Kent, TN9 1AW, UK
email, web
tel +44 (0)1732 364546 ext 222, fax +44 (0)1732 366533